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Our Model

It’s important to us that our business model is transparent to you.

So many times we’re told that a deal is “win-win”, when really, it’s just a win for the other guy. We don’t want to be that “other guy”, winning at your expense.

This is why we strive to create value for all parties involved in our business relationships. We believe that mutual benefit and trust are the foundation of any successful partnership.

Our Model

It's Simple

Our business model is simple. We have built it on three primary principles:

Customer First | Customer Focussed

We prioritize our customers’ needs and preferences in every decision we make. We continuously strive to exceed customer expectations, ensuring their satisfaction and loyalty. We believe that by putting our customers first, we can build stronger, more enduring relationships that benefit both parties in the long term.

Transparent & Honest

We believe in open communication, sharing key information with our customers and partners to facilitate informed decision-making. We don’t have hidden fees, confusing jargon, or misleading promises. We have built our business model in a way that you won’t ever pay us a dime for our services. Our services come at no cost to you at all.

Placement > Profit

Finding the right senior community for you is our priority. We are driven by that placement, not by a financial profit. Your perfect placement is greater than our financial profit. We won’t upsell, we won’t offer something that you don’t want or need, we truly want what’s best for you.

How it Works

When you contact us, we’re going to take some time to get to know your desires and needs.

From what we learn in that conversation, our placement specialist that you work with will use their knowledge and experience, combined with our data research tools to find a few places that fit your needs. We will schedule a tour and consultation with one of our contacts to find the best fit for you.

When you make a choice on a community, we will receive compensation from that community for making that connection. This is how we’re paid and can offer our service to you at no cost.

Downtown San Diego

Do you have to use us? Can you go directly to the community?

You don’t have to use us. Not at all. And yes, you can go directly to the community.

However, there is absolutely no difference in cost to you. There is no cost savings. So why not contact us first? We may be able to help you find an excellent fit, and we may be able to help you with more.

Part of our Model

We are aware of the blessing we have to place our seniors in beautiful communities like these represented on our site.  We also have the global awareness to know that not everyone around the world experiences the same luxuries.

For this reason, we have committed to give 10% of our profits to providing food for widows in Haiti.

Haiti is the poorest country in the Western Hemisphere. Widows in Haiti rarely have means to buy food. We believe that our small contribution can have a big impact.

Have questions about our business model?

Contact us. We’d be happy to have a conversation with you.

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